West Hollywood Design District celebrates during Frieze Los Angeles
A new annual contemporary art fair in Los Angeles
February 10, 2020 — 7 Minute Read
West Hollywood has long been a favorite destination for creative souls, designers, and artists. Located at the base of the Hollywood Hills and adjacent to Beverly Hills, West Hollywood is a creative and progressive city that has seen the development of many kinds of artistry.
Frieze London art fair launched in 2003 as one of the world’s most influential contemporary art fairs, and now, it’s finally expanding to Los Angeles. The inaugural Frieze Los Angeles is happening February 14-17 at Paramount Pictures Studios with over 70 contemporary galleries from L.A. and beyond participating.
Learn more about Frieze Los Angeles here
Design District Block Party – February 16
The West Hollywood Design District will be hosting a block party on Melrose Avenue with special exhibits, live events, and a Synergy Organic Kombucha Truck. Art work by Mr. Brainwash will be on display outdoors. More details and participating businesses are listed below.
Details: February 16, 12 p.m. – 5 p.m., Melrose Avenue between San Vicente and Norwich.
Learn more about the Design District Block Party

Hamilton-Selway Fine Art
Hamilton-Selway Fine Art and the Whitney Museum’s acclaimed Retrospective “Andy Warhol—From A to B and Back again” will launch “Andy Warhol—Three Decades of Fame” during Frieze LA. The exhibition will run from February 16 to March 8.
Details: February 16, 12 p.m. – 5 p.m., 8678 Melrose Avenue
DDC LA
DDC LA will host an open house with wine and snacks.
Details: February 16, 2 p.m. – 4 p.m., 8950 Beverly Blvd.
Denenberg Fine Arts
Denenberg Fine Arts will open the doors to its private gallery to the public on February 16 for the exhibition of contemporary artist Valerie von Sobel. A sculptor, legendary designer, and fashion icon, Sobel will also sign her most recent book, ““American Originals/Creative Interiors,” photographs by William Abranowicz, New York and London.
Details: February 16, 417 N. San Vicente Boulevard
Soolip
Soolip will host a Calligraphy demostration with Kathy Tanabe of Heart and Soul Lettering, a Vinyasa Flow Yoga Class with Debbie Lash, free Cryo Facials, Norma Tech, Thera Gun experiences from BR Cryo, and the Yogaland the Experiential Boardgame for the Yoga Enthusiast.
Details: February 16, 12 p.m. – 5 p.m, 555 Norwich Drive
Retrospecs
Retrospecs will have two collections on display: Karin Katt: A Mini RetroSpecs-tive and The Art of Color: 1970-1980 Rare Christian Dior Frames.
Details: February 16, 12 p.m. – 5 p.m., 555 Norwich Drive
Robert Kuo
The Mad Hatter Tea Party by Valerie Confections will happen at Robert Kuo from 12 p.m. – 5 p.m. There will also be a book sale and signing by Valerie Von Sobel from 2 p.m. – 4 p.m. William Abranowicz’s “American Originals.” The Marcel Waffle Truck will also be on-site.
Details: February 16, 8686 Melrose Avenue
Woven
Rugs by Woven will be on display outdoors for a special yoga experience. The In-N-Out Burger Truck will also be on-site.
Details: February 16, 12 p.m. – 5 p.m., 8674 Melrose Avenue
Knoll
Knoll will have an artist meet-and-greet with Renee Torres of Mojave Art, showcasing her new photography on display in the showroom. Starting on January 16th, you can also take advantage of their Classic Sale for 15% off and free shipping.
Details: February 16, 10 a.m. – 6 p.m., 314 N. Robertson Boulevard
MOCA Pacific Design Center
On view through February 24, 2019, MOCA Pacific Design Center presents One Day at a Time: Kahlil Joseph’s Fly Paper, a companion exhibition to One Day at a Time: Manny Farber and Termite Art currently on view at MOCA Grand Avenue, featuring Joseph’s recent film Fly Paper
(2017).
Details: Through February 24, 11 a.m. – 5 p.m. (open until 6 p.m. on Saturday and Sundays), 8687 Melrose Avenue
Gracias Madre
Relax after a day of stimulating your mind with a Purista Margarita from Gracias Madre. Present your Frieze ticket on February 16 to receive your free cocktail.
Details: February 16, 10 a.m. – 1 p.m., 8905 Melrose Avenue

Art After Dark at La Peer Hotel
The celebration will continue with Art After Dark at La Peer Hotel with live paintings and prints signing by Risk, Robert Vargas, Lionel Deluy, Billy Zane, Val Kilmer, James Peter Henry, and Andre Haagen. There will also be limited edition furniture by Gulla Jonsdottir and canapes & cocktails from Viale dei Romani, Cecconi’s, Craig’s, and Gracias Madre. To RSVP, please email [email protected]
Details: Saturday, February 16, 5 p.m. – 8 p.m., 633 N. La Peer Drive
Visiting from out of town? Book your West Hollywood hotel to stay close to all the action.
West Hollywood’s Creative Side
The Design District, anchored by the 1.6 million sq. ft. Pacific Design Center, is known for its sought-after interior design, art, fashion, and dining. You’ll find more than 200 businesses along Melrose Avenue, Beverly Boulevard and Robertson Boulevard that are all about design and artistic inspiration.
The world famous Sunset Strip was the launching pad for bands like The Doors, The Byrds, and today it continues to be a popular destination for its unparalleled nightlife and exciting culinary scene.
The eclectic and LGBTQ-friendly Santa Monica Boulevard is home to famous bars like The Abbey and Mickys where you can enjoy the ultimate in self-expression and artistry.